Agile Marketing

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  • Your 1st Year of Agile Marketing Chapter 3: Rolling out Scrum on your Marketing Team: Part 1

    Your 1st Year of Agile Marketing Chapter 3: Rolling out Scrum on your Marketing Team: Part 1

    by Andrea Fryrear - The first in a two-part series about how marketers can implement Scrum.

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  • Your 1st Year of Agile Marketing Chapter 3: Rolling out Scrum on your Marketing Team: Part 2

    Your 1st Year of Agile Marketing Chapter 3: Rolling out Scrum on your Marketing Team: Part 2

    by Andrea Fryrear - The second in a two-part series about how marketers can implement Scrum.

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  • Intro to Agile Marketing59:06

    Intro to Agile Marketing

    Andrea Fryrear and Dave Lesue give tips on how to work faster and smarter by changing how you work

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  • Kanban System for Agile Marketing: A Beginner’s Guide

    Kanban System for Agile Marketing: A Beginner’s Guide

    by Andrea Fryrear - The Scrum methodology is one of the most popular ways for new teams to adopt an agile marketing approach, but it’s by no means the only option.

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  • Agile Marketing: So How Are Successful Marketing Teams Handling This Extra Work?

    Agile Marketing: So How Are Successful Marketing Teams Handling This Extra Work?

    So How Are Successful Marketing Teams Handling This Extra Work?

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  • What is Agile Marketing? (And Why You Should Care)

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  • Your 1st Year of Agile Marketing Chapter 2: Building and Growing an Agile Marketing Team

    Your 1st Year of Agile Marketing Chapter 2: Building and Growing an Agile Marketing Team

    by Andrea Fryrear - Learn what it takes to be an Agile marketer, why you should be prepared to hire and fire at the right times, and how leaders affect Agile teams.

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  • 5 Tips for More Efficient Marketing Operations: Part Three

    5 Tips for More Efficient Marketing Operations: Part Three

    In the final installment of our blog series, Chris Penn and Shawn Dickerson share tips for Collaborating in Context and Understanding Agile Marketing.

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  • Your First Year of Agile Marketing Chapter 1: Take the First Step on Your Agile Marketing Journey

    Your First Year of Agile Marketing Chapter 1: Take the First Step on Your Agile Marketing Journey

    by Andrea Fryrear - Interested in Agile but not sure which methodology to choose? This handy guide will help you decide whether Scrum, Kanban or Scrumban is right for you.

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  • Agile Marketing 10152:26

    Agile Marketing 101

    Agile Marketing has recently emerged as the new and modern way to do marketing.

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  • Embracing Agile Marketing: Q&A With Nick McCleery at DMA

    Embracing Agile Marketing: Q&A With Nick McCleery at DMA

    by Marcus Varner - Workfront's very own Nick McCleery chats with the editorial director at DMN about the advantages of Agile marketing

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  •  Unleash Your Agile with Workfront Marketing Work Management

    Unleash Your Agile with Workfront Marketing Work Management

    Agile Marketing (proper n.) - A work management methodology that can be applied to marketing work through frameworks such as Scrum and Kanban.

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  • The Art of Agile Marketing

    The Art of Agile Marketing

    How to start your own Agile Marketing practice.

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  • How To Create An Agile Marketing Team

    How To Create An Agile Marketing Team

    Learn more about Agile Marketing & its benefits with this step-by-step guide. Learn what agile marketing is, how to implement, brainstorming, & much more.

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  • The Best (and Worst) of Times: Why Digital Marketing Needs Agility ASAP

    The Best (and Worst) of Times: Why Digital Marketing Needs Agility ASAP

    by Andrea Fryrear - In a world of constant digital disruption, those who make the jump to agile marketing have a better chance of experiencing "the best of times" rather than the worst.

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  • Agile Marketing: Moving from Big Projects to Small Sprints55:25

    Agile Marketing: Moving from Big Projects to Small Sprints

    In this webinar, Scott Brinker, author of Hacking Marketing, and Workfront Creative Director, David Lesuè, share practical tips for marketing and creative teams to get started with Agile Marketing. Le

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  • Agile Marketing Tips from 10 Experts

    Agile Marketing Tips from 10 Experts

    Learn tips for getting started with Agile Marketing from 10 industry experts

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  • 6 Easy Steps to Becoming an Agile Marketing Team1:01:40

    6 Easy Steps to Becoming an Agile Marketing Team

    Experts are saying that Agile Marketing practices will be ubiquitous by 2020, so how can you get ahead of the curve?

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  • An Early History of Agile Marketing...and What's Next For the Movement

    An Early History of Agile Marketing...and What's Next For the Movement

    by Andrea Fryrear - A scant four years ago (June 11, 2012, to be exact), an intrepid band of forward thinkers met to formulate a document that would guide the future of modern marketing.

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  • The Advanced Guide to Agile Marketing

    The Advanced Guide to Agile Marketing

    Taking Agile Marketing to the next level.

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  • What is Agile Marketing? (and why you should care)

    What is Agile Marketing? (and why you should care)

    As the nature of marketing work grows increasingly complex, and content channels continue to proliferate, many teams are struggling to keep their heads above water. Too many expectations, too many...

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