Agile Marketing (proper n.) - A work management methodology that can be applied to marketing work through frameworks such as Scrum and Kanban.
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Agile Marketing Webinar Recap: Advice From Two Pros - Part 3
by Marcus Varner - Here are the basics of Agile marketing from David Lesue and Andrea Fryrear. Advice From Two Pros.
Agile Marketing Webinar Recap: Advice from Two Pros - Part 2
by Marcus Varner - Here are the basics of Agile marketing from David Lesue and Andrea Fryrear. Part 2
Rolling Out Kanban With Andrea Fryrear
by Andrea Fryrear - Learn the benefits of using Kanban and how you can start rolling it out on your marketing team.
Agile Marketing Webinar Recap: Advice from Two Pros - Part 1
by Marcus Varner - Here are the basics of Agile marketing from David Lesue and Andrea Fryrear. Part 1
Agile Marketing 101
In the ever-changing world of digital marketing, operational efficiency, quick turn around times, testing, and adapting to change are crucial to success.
How Does Agile Marketing Work?
Epics, User Stories, Sprints, Scrum, Chickens, Pigs, and Burndown Charts - Agile has a language all its own. How does Agile Marketing work anyway?
Rolling out Scrum on your Marketing Team: Part 1 with Andrea Fryrear
by Andrea Fryrear - The first in a two-part series about how marketers can implement Scrum.
Rolling out Scrum on your Marketing Team: Part 2 with Andrea Fryrear
by Andrea Fryrear - The second in a two-part series about how marketers can implement Scrum.
Intro to Agile Marketing
Andrea Fryrear and Dave Lesue give tips on how to work faster and smarter by changing how you work
Kanban System for Agile Marketing: A Beginner’s Guide
by Andrea Fryrear - The Scrum methodology is one of the most popular ways for new teams to adopt an agile marketing approach, but it’s by no means the only option.
Agile Marketing: So How Are Successful Marketing Teams Handling This Extra Work?
So How Are Successful Marketing Teams Handling This Extra Work?
Building and Growing an Agile Marketing Team with Andrea Fryrear
by Andrea Fryrear - Learn what it takes to be an Agile marketer, why you should be prepared to hire and fire at the right times, and how leaders affect Agile teams.
5 Tips for More Efficient Marketing Operations: Part Three
In the final installment of our blog series, Chris Penn and Shawn Dickerson share tips for Collaborating in Context and Understanding Agile Marketing.
Take the First Step on Your Agile Marketing Journey with Andrea Fryrear
by Andrea Fryrear - Interested in Agile but not sure which methodology to choose? This handy guide will help you decide whether Scrum, Kanban or Scrumban is right for you.
Agile Marketing 101
Agile Marketing has recently emerged as the new and modern way to do marketing.
Embracing Agile Marketing: Q&A With Nick McCleery at DMA
by Marcus Varner - Workfront's very own Nick McCleery chats with the editorial director at DMN about the advantages of Agile marketing
The Art of Agile Marketing
How to start your own Agile Marketing practice.
How To Create An Agile Marketing Team
Learn more about Agile Marketing & its benefits with this step-by-step guide. Learn what agile marketing is, how to implement, brainstorming, & much more.
The Best (and Worst) of Times: Why Digital Marketing Needs Agility ASAP
by Andrea Fryrear - In a world of constant digital disruption, those who make the jump to agile marketing have a better chance of experiencing "the best of times" rather than the worst.
Agile Marketing: Moving from Big Projects to Small Sprints