Joe Staples

Joe is a senior B2B tech marketing executive (former CMO at Workfront) with primary emphasis in SaaS, mar-tech, and customer experience sectors. He loves brand-building, demand generation, PR/AR, and creative campaign development and prides himself in providing a good blend of strategy and execution.

  • New Research Reveals Two Hurdles to Getting Work Done

    New Research Reveals Two Hurdles to Getting Work Done

    by Joe Staples - The 2017-2018 State of Enterprise Work Report shows wasteful meetings and excessive emails top the list of more than 10 productivity-draining items.

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  • 3 Workplace Revolutions and Future Innovations

    3 Workplace Revolutions and Future Innovations

    by Joe Staples - The way we collaborate, plan projects, and manage our workload is changing, and if businesses aren’t ready they will quickly be left behind.

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  • What it Means to Be a Visionary: Gartner Magic Quadrant Results Revealed

    What it Means to Be a Visionary: Gartner Magic Quadrant Results Revealed

    by Joe Staples - We are providing tools that support the democratization of project management in the modern enterprise, putting it into the hands of knowledge workers.

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  • Work Management Vlog: "4 Misused Tools That Kill Work Visibility"

    Work Management Vlog: "4 Misused Tools That Kill Work Visibility"

    by Joe Staples - In his newest vlog, Workfront's CMO discusses how, when we misuse our certain tools, they can make our work significantly more difficult.

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  • 7 Predictions for Marketing Teams in 2017

    7 Predictions for Marketing Teams in 2017

    by Joe Staples - What's in store for marketers this year? Workfront's CMO lays out his top seven predictions, from the demise of email to the continuing rise of live video.

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  • Video Blog: Takeaways From the 2016 State of Enterprise Work Report

    Video Blog: Takeaways From the 2016 State of Enterprise Work Report

    by Joe Staples - What do you need to know from the 2016 State of Enterprise Work Report? Workfront CMO breaks it down.

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  • Video Blog: So What is Enterprise Work Management Anyway?

    Video Blog: So What is Enterprise Work Management Anyway?

    by Joe Staples - So what is enterprise work management anyway? Let's start with taking a look at how work gets done. And that starts with the request...

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  • Video Blog: 3 Things You Must Know From Our Agile Marketing Survey

    Video Blog: 3 Things You Must Know From Our Agile Marketing Survey

    by Joe Staples - In a recent study conducted by MarketingProfs on their website and sponsored by Workfront, we found that 41% of marketers either already use or plan to implement Agile.

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  • Get Organized: 4 Simple Ways to Keep Creative Projects On-Track

    Get Organized: 4 Simple Ways to Keep Creative Projects On-Track

    Creative teams thrive on flexibility, having the freedom to explore, experiment and push boundaries. But can too much of a good thing can be, well, too much?

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  • How to Impress Your CEO

    How to Impress Your CEO

    by Joe Staples - Ever find yourself alone in the elevator with the CEO, palms sweating, tongue tied, wondering if you should introduce yourself (again)?

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  • Content Marketing Success: 4 Tips to Success

    Content Marketing Success: 4 Tips to Success

    by Joe Staples - Every B2B marketer today knows that content is king. But how do you know if your strategy around content marketing is being successful and actually paying off?

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  • 9 Current Marketing Trends

    9 Current Marketing Trends

    by Joe Staples - Workfront CMO Joe Staples outlines top trends for marketing teams—both now and looking ahead to 2016.

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  • Video: Understanding the Workplace Generation Gap

    Video: Understanding the Workplace Generation Gap

    by Joe Staples - Work parties can be a great time to bring your marketing team together. They can also be a time when the generation gap in the workplace can really start to show.

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  • Video Blog: Campaign refresh and the power of sticking with what's working

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  • Video Blog: How to Beat Stress on Marketing Teams

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  • Video Blog: 6 Ways to Master Request Management

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  • Video Blog: Things That Are Important to a CMO

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  • Video Blog: 6 Ways to Ensure a Killer User Conference

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  • Greatest Hits: 4 Core Metrics All In-House Creative Services Teams Should Track

    Greatest Hits: 4 Core Metrics All In-House Creative Services Teams Should Track

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  • Video Blog: Work-Life Balance for Baby Boomers vs. Millennials

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