There’s a long list of clichés used in marketing and advertising agencies that are deemed harmless because of their frequent usage. These phrases, however, impede productivity and limit your agency’s creative potential.
This eBook takes a step back and exposes four all-too-common sayings used among agencies and offers tips to fix the underlying problems so they are never heard again. Read on if you’ve ever heard:
- “Let me email that to you again so it’s at the top of the list.”
- “It’s 80 percent done.”
- “Final_v19” or “Is this the final-final?”
- “Just trying to keep my head above water.”