How to deliver and measure creative projects with Marketing Work Management
The execution stage of the creative process is the fun stage--where the real creativity happens. The next and final stage of the process is slow and boring in comparison--the stage where the finished creative work gets delivered and its performance gets measured. But in the corporate creative world, this last stage is where the value of the creative work gets proven.
This guide offers tips on how to deliver and measure creative work based on the Marketing Work Management approach. Read the guide to learn how to:
- Get the respect your creative team deserves
- Avoid common bottlenecks when delivering creative work
- Simplify (the headache of) version control of digital assets
- Make the approval process more bearable