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Presentations On All Things Workfront - Agile Marketing, Project Management, Methodologies, Content Marketing, etc.

  • How to Write a Business Case: 4 Steps to a Perfect Business Case Template

    How to Write a Business Case: 4 Steps to a Perfect Business Case Template

    Yes, poor planning and lackluster top management support can kill otherwise well-built projects, but right up there is also the inability to make a convincing business case for your project. Luckily f

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  • 4 Types of Projects: Which Kind Are You Leading

    4 Types of Projects: Which Kind Are You Leading

    When embarking on a new change project, project managers and project sponsors often get a gut feeling about how things will proceed. What mental impression are you left with when appointed project man

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  • 4 KPIs Every Creative Team Should Be Tracking

    4 KPIs Every Creative Team Should Be Tracking

    If a creative team helps to increase the bottom line and can't prove it, did it really help the business at all? Tracking the impact of a creative team in any company is a tricky task, and 73% of CEOs

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  • 6 Shocking Findings From Adobe Digital Summit 2017

    6 Shocking Findings From Adobe Digital Summit 2017

    We all know that those marketing teams that can most quickly jump on opportunities and hit the marketplace with targeted, personalized assets will win the day. And no one feels this more than digital

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  • Four Keys to Managing Stakeholder Expectations and Delivering Value

    Four Keys to Managing Stakeholder Expectations and Delivering Value

    Managing stakeholder expectations is an important part of managing project-based work. If you're lucky, project stakeholders have clearly defined the value of what the successful outcome of their proj

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  • 81 Tips From PM Experts: How to Be a Smarter, More Effective Project Manager

    81 Tips From PM Experts: How to Be a Smarter, More Effective Project Manager

    Unfortunately, there is no single attribute that makes someone a fantastic project manager. Instead, a talented PM will have many skill sets, including a collaborative approach, managing timelines and

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  • 31 Productivity Tips

    31 Productivity Tips

    31 Tricks That Might Just Get You Out Of The Office On Time Who doesn’t want to get more done in less time? For all the people who find that all the hours in the day aren’t enough to get done all t

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  • A Quick Guide to Making Change Happen in Your Organization

    A Quick Guide to Making Change Happen in Your Organization

    "You must embrace change before change erases you." - Rob Liano Change isn't easy. Take it from software solution architect Kayla Lamoreaux, who specializes in user adoption and change management and

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  • What's Happening in UK Marketing Departments?

    What's Happening in UK Marketing Departments?

    What motivates, challenges, and infuriates UK marketers, according to Workfront's 2016-17 State of Marketing Work Report. As individual marketers, we all feel we're being asked to jump through smaller

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  • 10 Highlights From the 2016 State of Marketing Work Report

    10 Highlights From the 2016 State of Marketing Work Report

    What drives U.S. marketers--and drives them insane? In the new 2016-17 U.S. State of Marketing Work Report, we asked U.S. marketers these questions and more. These 10 discoveries from the survey might

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  • 2016-17 UK State of Enterprise Work Report: 10 Surprising Stats

    2016-17 UK State of Enterprise Work Report: 10 Surprising Stats

    What's Hurting UK Office Workers? While the vast majority of UK enterprise workers express an optimistic view of their work life, troubling trends in the number of hours spent and the prevalence of i

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  • 2016-17 U.S. State of Enterprise Work Report

    2016-17 U.S. State of Enterprise Work Report

    Our past reports have found enterprise workers strapped for time and patience, and this years report reveals that demands on enterprise workers have only increased in the last year.

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  • Lessons Learned From Five of Marketing's Top Minds - starring Robert Rose, Ann Handley, Viveka Von Rosen, Jason Falls, & Mark Schaefer

    Lessons Learned From Five of Marketing's Top Minds - starring Robert Rose, Ann Handley, Viveka Von Rosen, Jason Falls, & Mark Schaefer

    Marketing is a Learning Experience Great marketing has always been about trial and error and knowing when things are working and when they’re not. This has never been truer than it is now. Now long a

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  • Why Creative Directors Aren't Creative

    Why Creative Directors Aren't Creative

    Who took the creative out creative directors? Most creative directors toon on their positions to have more influence over their organization's creative direction and to help their fellow creatives do

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  • Marketers are Clueless About Agile

    Marketers are Clueless About Agile

    As markets get more competitive, marketers are turning to work management methodologies to get an edge. But is it working for them? This year, Workfront surveyed marketers to find out. Their responses

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  • A Beginner's Guide to IT Project Management

    A Beginner's Guide to IT Project Management

    What is IT project management? The simple answer is those efforts involved with managing the processes and activities associated with ensuring the success of IT projects or systems management-re

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  • How to Bypass Sucky Business Jargon

    How to Bypass Sucky Business Jargon

    Some business jargon is useful, especially when it's the simplest way to convey a complicated concept or provides a useful shortcut for those in a certain line of work. But other times it's rooted

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  • A Beginner's Guide to Project Management Methodologies

    A Beginner's Guide to Project Management Methodologies

    Chances are, you've heard about project management and project management (PMM), but your knowledge on the topic might end there. What are the different methodologies and how do they help teams work

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  • Project Management 101: Project Request Intake

    Project Management 101: Project Request Intake

    Marketing teams are starting to get more serious about project management, but wasteful practices still persist. As a marketer, your environment is very dynamic. Naturally, your project request and

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  • 10 Famous Failures and 5 Ways to Spot Failures Before They Happen

    10 Famous Failures and 5 Ways to Spot Failures Before They Happen

    Project failure is no stranger but there are ways to spot it before it make headlines. Here are 10 of the most infamous product failures ever and how to spot such failures before they happen.

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