×

Workfront improves productivity. Request a demo.

First Name
Last Name
Phone Number
Company
Job Title
Thank you! We'll be in touch soon.
Error - something went wrong!

4 KPIs Every Creative Team Should Be Tracking

March 31, 2017
If a creative team helps to increase the bottom line and can't prove it, did it really help the business at all? Tracking the impact of a creative team in any company is a tricky task, and 73% of CEOs think marketing and creative teams lack business credibility because they can't prove that they generate business growth. It's unrealistic to think you can accurately show how creative work directly increases revenue, but that doesn't mean there's no way to show upper management that you belong—it just requires a different approach.
Previous Presentation
4 Types of Projects: Which Kind Are You Leading
4 Types of Projects: Which Kind Are You Leading

When embarking on a new change project, project managers and project sponsors often get a gut feeling about...

Next Presentation
6 Shocking Findings From Adobe Digital Summit 2017
6 Shocking Findings From Adobe Digital Summit 2017

We all know that those marketing teams that can most quickly jump on opportunities and hit the marketplace ...