What is hindering marketers’ productivity and communication? This new study shows antiquated tools and lack of structure are forcing marketers to put in more hours and increasing confusion and misperception in the workplace.
According to the report:
- Nearly 9 in 10 marketers (89%) log in to work/work email outside of standard business hours during a typical work week
- 85% log in on weekends to keep up or catch up with work
- For 2 in 5 marketers, lack of communication/miscommunication is the most common source of inter-departmental conflict
To learn which factors are driving these marketing trends and what you can do about it, download the full State of Marketing Work Report today.